Animal Welfare Professionals

 View Only
  • 1.  What is your average cost on paid social media post/boosts and your serving area, Nationwide, state, or local?

    Posted 12-07-2023 07:54 AM

    I would like to take a survey on what your budget is on paid social media post/boost and your serving area.  Please let me know if it your numbers are per month or per year. 

    Thank you. 


    #MarketingandSocialMedia

    ------------------------------
    Susan MIller
    Director of Operations
    PACT for Animals
    PA
    ------------------------------


  • 2.  RE: What is your average cost on paid social media post/boosts and your serving area, Nationwide, state, or local?

    Posted 12-08-2023 08:16 AM

    We have a limited paid media budget and currently allocate about $50/month for Meta boosted posts. Even though it's not much, we've found that even a small spend really does increase our reach and engagement. We're a small-ish shelter (serving 1,100 cats a year) in the Denver area.



    ------------------------------
    Amanda Huggett
    Director of Communications
    Cat Care Society
    CO
    ------------------------------



  • 3.  RE: What is your average cost on paid social media post/boosts and your serving area, Nationwide, state, or local?

    Posted 12-08-2023 08:25 AM

    $0 for any social media /boost.

    Once a year we pay $50 to advertise an event.



    ------------------------------
    Julie Daiker
    Volunteer Coordinator
    Columbus Animal Care Services
    IN
    ------------------------------



  • 4.  RE: What is your average cost on paid social media post/boosts and your serving area, Nationwide, state, or local?

    Posted 12-08-2023 08:50 AM

    We might utilize Facebook Boost twice a year - we find it doesn't increase activity.  We are a small foster-based rescue in Southeastern Idaho and take into care 400 cats and 200 dogs on average per year. 



    ------------------------------
    Sabrina Hill
    Aide 2 Adoption Rescue
    ------------------------------