Animal Welfare Professionals

Live Love Animal Rescue's"adoptaversary" online fundraising campaign: 
All adopters get an email about 1 month before their pet's adoptaversay inviting them to create a facebook fundraiser in honor of their pet with a suggested funding range of $200-$300. It's our first year really pushing this so I don't have a ton of data on how much more we have this year than last year but just eyeballing it, I would say we have at least 2x if not more private fundraisers being done. The emails are low cost and we have a particularly active facebook community so this seemed like a good fit. Let me know if you want to see our emails and attachment (instructions on how to set up a personal fundraiser).
#FundraisingandDevelopment