Sherri FranklinFounder & CEO of Muttville Senior Dog Rescue CNN Hero 2016San Francisco, CA
I started work in Animal Welfare by volunteering at a local animal shelter, I was also the Vice Chair of the Animal Control and Welfare Commission for SF, where I helped write and push through legislation for animals in San Francisco. My team helped get the aging elephants out of the SF Zoo and to PAWS Sanctuary. I co-wrote the legislation setting minimum standards for outdoor dogs which is used daily to remove dogs from horrible outdoor spaces and to educate people about caring for their animals.
While walking dogs at local shelters I saw old dogs routinely passed over for younger dogs and many would be killed. I vowed to change that after meeting Heidi, she is my “gateway” dog, when I got to the shelter to find this happy, waggie beagle basset X had been euthanized because she was old, my life changed. I started Muttville Senior Dog Rescue shortly after that. It started in my home with volunteers coming in and out and MANY dogs sleeping with me, hahahaha.
We moved to our own cage free shelter 5 years later in 2012, thanks to the SFSPCA and Maddies who helped us through those formative years. Our shelter now rescues over 1100 senior dogs every year and places them in loving forever homes.
We’re up to 5900 dogs rescued in 11 years! Check out our very first video!
I am proud of bringing the plight of senior dogs to the forefront of animal welfare and to the public everywhere, making senior dogs sexy! When I started Muttville I didn’t realize how much this mission would strike a chord with so many people on many different levels. It did! I believe this is through our positive messaging and bringing our great stories to everyone.
Hospice! Muttville has implemented many new innovative programs related to saving lives. We are committed to every dog that comes through our door, some have terminal and untreatable illnesses, that’s why our hospice program is near and dear to my heart. Hospice is the program I want to share with all other shelters and rescues. It isn’t hard to implement and it is so rewarding and important!
I am a long time vegan and believe that if you love dogs, cats etc, you need to look at ALL animals and the way they are treated. Factory farming, trophy hunting, horse and dog racing, captive wild animals living in small cages or aquariums, dolphin rides and the poor elephants and bears used for our entertainment in circuses, rodeos, fur, bull fights. they are not here to serve our needs.
I have quite a few, so this is difficult! But I just saw Jane Goodall speak again, she is such an advocate for kindness and compassion and changing the world through sharing those values. Age hasn’t slowed her down and I am not going to let it slow me either!
Thanks for the interview, Sherri! If you have any questions or comments for Sherri, reply below!
Be sure to follow Muttville Senior Dog Rescue on social media. Their team does a great job at posting fun and engaging content worth getting inspiration from!
@muttvillesf on InstagramMuttville Senior Dog Rescue on Facebook@muttville on TwitterMuttville on YouTube
Amazing!! Love this video! It's so wonderful to see how far Muttville has come from its humble beginnings in your home. Excited for what's next! @Muttmom1
@Muttmom1 Seniors have a special place in my heart, this inspires me to help them even more. Thank you for advocating for all species everywhere!
@Muttmom1Thank you for speaking up for all animals and for mentioning being a vegan as well! With you on both counts!
@Muttmom1 Great Video, I'm in the shelter all the time and see the same, the puppies and young dogs make it out when the older ones do not. I have a heart for the seniors and focus on finding them foster or homes. Thank you for your inspiring interview and video!
Love the video. It was done so well with the story lines. I love the senior dogs too! I picked up a senior beagle walking along a very busy road last year. Daisy is probably 13 and we still have her because she is just the best dog. I am hoping that she got lost and did not get turned out. Sherri @Muttmom1, what you said about respecting all animals and not forcing our will onto them struck a chord because I feel the same way. It's one of my biggest disappointments with humankind! Thank you for what you do. I hope to be able to do the same soon.
I love Daisy!! She is lucky you came by, for sure!!
@Muttmom1 (Sherry), what recommendations do you have for other shelters who want to start or expand hospice programs?
HI Karen, We have put together a manual and I would love to share it with you. PLease email me at firstname.lastname@example.org for more info. I would share it here but it's not fully edited yet!
6150 Stoneridge Mall Road, Suite 125Pleasanton, CA 94588
Phone: (925) 310-5450Email: email@example.com
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