Although not directly related to your question, if you are considering PetPoint for software, be aware of this:
Recently I've learned of what I consider an unethical practice on the part of PetPoint. If an adopter Opts Out of marketing materials, this also means that the animals microchip will be in the PetPoint Database, but the adopter WILL NOT BE CONTACTED if their pet is found.
"What if a pet owner does not consent to contact?
- Pethealth Inc. and/or its family of companies will not contact the pet owner.
This means the pet owner will not receive enrollment information via email regarding the Gift of Pet Insurance or Lost Pet Services."
When I've inquired, the response I ultimately received is this is to comply with anti-spam legislation (CAN-SPAM). This legislation is to restrict marketing to those who Opt In. It does NOT restrict the registration of microchips, nor the ability of the microchip company to reach out to the adopter.
I feel this is highly unethical - there is little meaning to microchip a pet, then not have the ability to reach out to the owner. How heartbreaking to know that a rescue chipped your pet, and the pet is lost. Someone else finds the pet and scans it, but you will never know.
#DataandTechnology