Animal Welfare Professionals

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  • 1.  Decrease in Donations

    Posted 10-16-2023 09:45 AM

    Hello-  Just reaching out to see if other organizations feel monetary donations have decreased and to see if anyone has any unique fundraising ideas?  Just feeling like we have hit a rut and we need to light a fire under our fundraising efforts in order to keep providing high care to our animals and community.


    #FundraisingandDevelopment

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    Janel Hemrick
    Director and Founder
    Myles Ahead Animal Sanctuary & Rescue, Inc.
    OH
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  • 2.  RE: Decrease in Donations

    Posted 10-16-2023 11:02 AM

    Great question!

    We started seeing a donations decrease earlier this year when our big fundraiser didn't raise as much as previous years.  What we have noticed is an increase in sizeable gifts from fewer people, and smaller, but more regular gifts from our remaining supporters. Both of these are happening outside of any events we hold.

    Implementing a recurring donation system on our website helped a lot. We gave supporters a menu of donation amounts as usual, but also an option to donate as little as $1.75 a month on a recurring basis and many are taking that opportunity to give back. For this holiday season we are scaling back events but are going to keep promoting this donation platform to build out and even larger base of smaller supporters.

    Everyone is still doing what they can it seems, but just not in the amounts we saw in 2020.



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    Rene Agredano
    Tripawds
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    Original Message


  • 3.  RE: Decrease in Donations

    Posted 10-16-2023 11:11 AM
    Hey Janel, 
     
    I thought your post would be a great opportunity to tell you about the donation program that Doobert offers through their store. Shoppers can search for active rescues or shelters on Doobert that they'd like to support and 5% of their total purchase will be sent to them as a donation. Organizations also have purchased items for their fosters and donated the 5% back to themselves on our site as well! This is a great way for your rescue to earn more donations while your community shops. I've linked our Doobert store and Forward program below, feel free to check it out!
     
    https://doobert.com/forward/
    https://shop.doobert.com/
     
     
            


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    Laina Johnson
    Business Analyst
    Doobert.com
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    Original Message


  • 4.  RE: Decrease in Donations

    Posted 10-16-2023 12:09 PM

    That's a great idea!

    Thanks,

    Ernest



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    Ernest Hagan
    Animal Services Director
    Clay County Animal Services
    FL
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    Original Message


  • 5.  RE: Decrease in Donations

    Posted 10-16-2023 05:30 PM

    We feel it.

    Check Network for good

    They have free Webinar and other info and resources on raising money for non profits.

    https://www.networkforgood.com/resources/ 



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    Tammy Fabian
    Executive Director
    Friends For Life Animal Rescue
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    Original Message


  • 6.  RE: Decrease in Donations

    Posted 10-30-2023 04:18 PM

    We have luckily not seen a decrease in donations, but a similar trend to Rene. I am aware that economically life is challenging for many people this year and we have lost some of our donors. Here are some thoughts: 

    1) Do you have a good overview over your donor base? Can you see which donors you might have lost or where there might be potential?  About 80% of our supporters are long-time donors, about 20% new or one-time donors. We had a lot of success recently with expanding our guest list to our annual VIP-Party, where we usually invite our biggest donors and ask for support for specific programs, by inviting people that had spent substantial money at other events of us. 

    2) Community Events: This year we had a lot of events and initiatives that were actually driven by community partners (some new, some long-time). Try and see which businesses might be open to host an event for you? It is usually not that much work for you and can bring in a lot (some examples from this year: Cornhole Tournament, Adoption Day at local Brewery, School Carnival that benefits us, etc.) . 

    3) Grants: Make a list of prorgams and capital needs and see if you can find some funding through grants.

    Good luck!



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    Nora Paech
    Development Director
    Snake River Animal Shelter
    ID
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    Original Message


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