Hello! I am a true believer in positive only information on the marketing of an animal. Much like Amanda iterated in her video yesterday, the philosophy I follow is positive only marketing, then when the person gets in the door, we can discuss the behavior issues via the 3 pronged Matchmaking technique. If for whatever reason that is not the dog for that particular adopter, I then have plenty of other dogs I can introduce them to! During Matchmaking, we are disclosing all incidents, behavior, etc, but we are using that 3 pronged Matchmaking technique to make it as palatable as possible for our customer.
For example, here is Parachute's public bio vs his Matchmaking language: "
Meet Parachute - He's bound to be your buddy!
Parachute is a downright handsome bundle of joy ready to drop into your heart! This energetic pup is always "falling" in love with life, and his happiness is absolutely infectious.
Parachute loves attention, and with those big, adorable eyes, he's bound to steal your heart. And did we mention he is also dog friendly?! What a catch!
Ready to add some "lift" to your life? Adopt Parachute and let the adventures begin!
If his location is listed shelter, stop in any day 1-6PM to meet him! No appointment needed!
If his location is listed as foster home, email foster@cincycare.org to meet him! "
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Regan Goins
Outcomes Manager
Cincinnati Animal Care
OH
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Original Message:
Sent: 03-20-2024 01:25 PM
From: Maddie's University
Subject: Getting Dogs Out the Shelter Door (Camp Maddie: Behavior Edition Day 1)
Unanswered question from the chat:
" @Regan Goins, How much of the gathered information is posted in their online webnotes vs. being reviewed during adoption counseling? How do volunteers see internal notes?"
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Maddie's University
Maddie's Fund
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