Animal Welfare Professionals

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  • 1.  Google Ads

    Posted 25 days ago

    I hate to sound naive -- but is this spam or not?

    We're impressed by Spayed and Aid of Kentucky Inc's dedication to making a meaningful difference in our world.

    Navigating the digital world can be complex. We're excited to offer you a free $10,000 monthly Google Ad Grant, amounting to $120,000 annually.

    Our expertise as a Google Certified Professional Agency will help you capitalize on this grant, increasing your online engagement and drawing in more supporters, volunteers, clients, and donors, all without any fees.

    To take advantage of this offer and expand your reach, kindly respond to this email, and we'll guide you through the next steps


    #FundraisingandDevelopment

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    Karen Kirsch
    Founder
    Spayed and Aid
    KY
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  • 2.  RE: Google Ads

    Posted 25 days ago

    No, it is not SPAM.  Our TN-based non-profit qualified for the $10K a month in Google Ads (not any cash!) and started advertising in March 2024.  We run a variety of campaigns and you will need to have "landing pages" on your website for each campaign.  It is very complex and we actually hired a consultant to help us. She is based in RI and is an expert and animal lover too!   For Example: to keep getting the $10K a month, you must maintain a CTR (Click Through Rate) of at least 5%.  Ours has been around 15-17%.   We decided to try this for a year to see what the results are.  We've gotten a few new donors and definitely increased our exposure nationally which we hope will help lead to new financial resources.  I do think the fact we qualified has helped us with some national grants we applied for and received.  If you are interested contact me privately and I will provide name of our consultant.  



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    Bruce Thorsen
    President, Board of Directors
    Purrfect Match Cat Rescue
    Millington TN
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  • 3.  RE: Google Ads

    Posted 24 days ago

    Google Ads is a real thing, but this sounds like someone selling services to help you get and use the grant.  I'm sure there are legitimate services, whether or not this is one, I don't know.



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    Sincerely,
    Johanna Spielman
    Founder of Jamie Brianna's Legacy Fund
    https://jamiebriannaslegacyfund.org/
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  • 4.  RE: Google Ads

    Posted 23 days ago

    See info for Google Ad Grants for nonprofits:

    https://www.google.com/grants/



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    LelandDirector of Grants DevelopmentSearch and Care
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  • 5.  RE: Google Ads

    Posted 23 days ago

    Impossible to know without more details. I wouldn't trust any email out of the blue because literally anyone could generate it and then scam you. Don't click on anything in the email.  I'd go straight the source, aka Google, to ask about the program: https://www.google.com/grants



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    Maria Saucedo
    GIS Analyst
    Pets for Life at HSUS
    Baltimore, MD
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  • 6.  RE: Google Ads

    Posted 22 days ago

    Hey Karen, 

    Hope you're doing well. 

    I would say, yes, it is spam. As an official government determined nonprofit, you are already eligible for the $10,000/month Google Ad grants. They can't offer you the ad grants. They may have services to aid in your use of the Google Ad Grants, but they are in no way "offering" you the grants. 

    Hope this helps. 



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    Kenni Kennedy
    President
    The Kennedy Puppy Foundation
    CA
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