Hi Erin,
I was the foster program manager at Nevada Humane Society for 6 years. I worked with Scarlett (below) was one of my awesome fosters, and she's become an expert in her own right. I wanted to tell you what we did. During kitten season, we would anywhere from 1-15 litters of kitten/puppies a day. As a result, I sent out almost daily requests for "what's available today." The foster parents knew upfront this would happen. However, I also know that in order to keep people engaged and informed, sometimes you need to use different methods of communicating your needs. I figured out a way to text foster parents as well as created a closed Foster Facebook group. Many days I would contact people through these methods to break it up. This way foster parents weren't getting the same email every day. I also found that we'd get quicker responses to texts and FB. And, on days where there were only a few litters, often I'd only need to post to FB or text and not have to email at all.
Another thing we did was keep track of fosters who currently have animals in their home. We would exclude them from the regular need emails. If they already have animals, I don't want to stress them out thinking they need to take more or aren't doing enough. However, once their home is open, they start receiving them again.
This is what we did for our daily needs. However, we would send out specific and targeted emails to our fosters about special needs adult cat/dogs, etc in need of foster care. These emails look and feel very different and would go out once every other month or so depending on the need.
The questions Scarlett asked are important. The answers to them may help us shape your communication processes to better utilize your base. Let us know if you have any questions.
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