The best thing you can do is stick to your current policy, don't do anything different or special just because they're in high demand. Ideally in this case it's not just about adopting out 5 dogs, it's about being able to gain and maintain a network of potential adopters and donors from the 75 applications and 1,500 shares. At least 71 of those people are probably going to end up disappointed they didn't get those dogs, so being able to have a clear cut and consistent answer for them that tracks back to your policy is going to be the least insulting way of letting them know the dogs have already been adopted.
If your adoption policy is too loose and/or if this is something that comes up multiple times, then maybe afterwards it would be a good time to revisit that policy and make changes. But making changes mid stream with a lot of attention on your adoptions is a good way to make people angry.
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Jeff Okazaki
Humane Society of Jefferson County
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