In 2023 there were two discussion threads on this topic:
I wondered how others are doing since this change took place? Have you implemented changes to compensate?
We've noticed a distinct downward trend in donations on Facebook since last spring, and an increase in problems trying to add a donate button to any post. Sometimes we can't find any way to include a button; other times we see the button feature, add it, then can't make the post go live, or can't schedule the post. Most of our recurring donors didn't even realize that their donations had stopped.
The effects for us (Kotor Kitties) have been profound.
The changes we've implemented are primarily things we should have done from the beginning, involving better donor management:
- starting an e-news letter and building an email list
- paying more attention to individual donor management and relations
- adopting and promoting a new donation/donor management platform called Zeffy, which is free for nonprofits AND covers the processing fees now incurred on Facebook, (PayPal Giving Fund), as well as GoFundMe, Great Nonprofits, Candid, etc.
- Having more fundraising training provided for our Board of Directors
I would love to hear how other groups are navigating this time of transition...? Especially interested in learning about other small, all-volunteer groups with high impact like we have with Kotor Kitties
Cheers!.
#FundraisingandDevelopment#MarketingandSocialMedia#OrganizationalManagement------------------------------
April King
Volunteer and Board Member
Kotor Kitties
+1 206 407 5336
http://www.kotorkitties.org------------------------------