I would basically say what you've said here. Something along the lines of:
"We are sad to report that [name] is back with us. When in a home environment, he started displaying behaviors that were not seen at the shelter. The adopters tried to work with him, but unfortunately it was beyond their ability, and they made the difficult decision to do what was best for [name] and bring him back to the shelter so that he could go to a home that was better equipped to care for him. While we're all disappointed that it didn't work out, we're grateful his adopters recognized that it wasn't the right fit and brought him back to us that the we can find a home where he can truly thrive. While we try very hard to ensure we're sending pets to the homes they need, sometimes it just doesn't work out, and that's okay! It gives the pet some time out of the stressful shelter environment and provides us with valuable information about their personality and behaviors in a home, allowing us to make a better match next time.
We now know that [name] needs a home that [whatever he needs, and end with some positives about his personality/behavior]
If you think [name] sounds like the perfect pup for you, please [whatever the next steps would be]"
Basically recognize that it's unfortunate that it didn't work out, express gratitude for the adopters for making a difficult decision in doing what was in the best interest of the dog, make sure to emphasize that it's okay if things don't work out, and then describe what you now know he needs in his home.
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Sam Maurice
Humane Society of Jefferson County
Jefferson WI
https://hsjc-wis.com------------------------------
Original Message:
Sent: 09-18-2024 01:33 PM
From: Anonymous Member
Subject: Navigating Returned Pets on Social Media
This message was posted by a user wishing to remain anonymous
Hi everyone!
We, like many shelters and rescues, enjoy sharing happy adoption stories on our social media. Especially for those special needs cases that pull on the heartstrings.
Unfortunately, we've had a handful of adopted pets return to our care for a variety of reasons these last few weeks. One of these dogs was a special needs case, who attracted the attention of hundreds on social media. We waited a full week before sharing the update and adoption photo, as it seemed to be a perfect match. He was in his home for six weeks before returning to our care, and it was truly a surprise to us all. It seemed that he developed some aggressive tendencies in the home that we did not observe during the four months spent in our care.
I'm wondering how you would go about sharing this not-as-happy update, after people have already celebrated his recovery and adoption? Dozens of our donors left supportive comments, some even asking for continued updates from his new home. He will soon be available for adoption again, which means making an appearance on our website, which will undoubtedly lead to questions about his last placement. We do not want to shame the previous owner in any way (it was a very difficult decision bringing him back to the shelter), but do not want to hide his recent struggles with aggression. He will need formal training once he's adopted again.
I would greatly appreciate any advice you have about how to navigate this situation with grace. Thank you!
#AdoptionsandAdoptionPrograms
#MarketingandSocialMedia