Animal Welfare Professionals

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  • 1.  Social media control

    This message was posted by a user wishing to remain anonymous
    Posted 04-13-2023 12:41 PM
    This message was posted by a user wishing to remain anonymous

    Hello- I'm curious if any of you don't have control of your social media and were you able to work around it? Control over our soc media will not change-so that's not an option. 

    Thank you! 


    #MarketingandSocialMedia


  • 2.  RE: Social media control

    Posted 04-13-2023 08:08 PM

    Hi! Not sure if this fits your scenario but I am a shelter volunteer. I don't run social for the shelter, and me and a small team of volunteers wanted to promote the dogs we spend time with. As part of our volunteer assignments we were already taking photos and videos and writing bios for the shelter website. We started a page on Instagram to post them and now have over 20K followers (3 years in, slow and steady!). 



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    Manisha Shah
    Dir Foster Engagement
    https://mrbonesandco.org/
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  • 3.  RE: Social media control

    Posted 04-14-2023 06:04 AM

    Only a few of us at my old shelter (county facility) had access to our social media. Our 501(c)3 "friends of" group had their own separate page where they would post our animals with more detailed profiles they had written and promote our events as well as their own. We also had a few volunteers start pages just to feature their foster pets or animals they would interact with at the facility. 



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    Marilyn Wheaton
    Client Services
    AnimalsFirst
    Leesburg VA
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  • 4.  RE: Social media control

    Posted 03-25-2025 04:35 AM
    That sounds like a tough situation, but I've seen workarounds that might help. At a shelter I used to volunteer for, only the admin staff had direct control over the official social media, so volunteers started a separate advocacy page. They shared updates, adoption stories, and behind-the-scenes content that the main account wouldn’t always post. It took time to build an audience, but it gave them more freedom to highlight the animals in a personal way.
     
    When creating content for social media, I've found good editing tools to be really useful. If you're working with audio for videos, you might want to check out this AIFF converter, which makes it easy to switch between formats without extra software. You can checl https://www.movavi.com/audio-converter/aiff-converter.html.



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    Daniel Burr
    Operations Manager
    Little Ones
    MA
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  • 5.  RE: Social media control

    Posted 03-25-2025 04:50 AM

    Hey there! I think the best work around is to start your own social media page and call it "volunteers of ____ " that way people know you are just helping. This would allow you full control over making sure the animals get in front of as many eyes as possible. You can also create flyers and other printables with QR Codes and such in  Canva to hand out at events or post around town. This way you are still involved and helping to increase adoptions and donations. Hope this helps!

    Amber Mingin

    Chattahoochee Humane Society, Valley Al



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    Amber Mingin
    Executive Director
    Chattahoochee Humane Society
    AL
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